How to Promote Your Business to China & Beyond via WeChat

Date: 7 Dec 2023 (Thu)

Time: 3:00pm - 4:30pm

Address: Singapore Digital Chamber of Commerce at 7500A Beach Rd #12-324 The Plaza Singapore, 199591

* This Workshop is conducted in English. It can be conducted in Mandarin upon request.

Do you know who’s the biggest competitor to Facebook? If you have a strong interest in China or follows the news of the technology world, you probably have already known the answer: WeChat.
Many people outside China either still have not heard of WeChat or they think it's the country's equivalent of popular messaging app like WhatsApp or Facebook. For many people in China, WeChat is much more – it is not an overstatement to say it's an indispensable part of their everyday lives. With many innovative features that the Western counterparts do not have, it has become the biggest phenomenon on the Chinese market and offers limitless opportunities.
With the ‘One Belt, One Road’-policy and the ‘Internet Plus’ programme of the Chinese government, China is expected to rise as a regional and global power. E-commerce has become one of the key drivers of the policies. It is almost incredible that over 70% of Chinese online shopping is done on smartphones now. The rapidly evolving behavior of the Chinese consumers is being closely followed by Western observers. They are not merely in awe of what they see, but also fearful of the ability of smart-tech developers like WeChat in keeping up with the evolution. The speed at which Chinese apparently adopt new technology and their subsequent behavior seems almost infinite.
While many point to Alibaba as an example of a new eCommerce and banking ecosystem, WeChat is also often described as an ubiquitous app experience that rules them all. This SUPER-ALL-IN-ONE-APP can help users organize virtually every single aspect of daily life: from finding and booking a holiday to paying in webstores and physical ones, from doing online banking to splitting the check at a restaurant, from making an appointment at the hairdresser’s to posting reviews. WeChat has successfully blended online and offline, and is truly turning retail upside down.
It was also evolving into a hybrid social network, with the introduction of its sharing service Moments, the blog-like Official Accounts to help brands and content producers market themselves, and a games publishing platform. Expanding beyond China, WeChat is now available in more than 25 countries, with more than 1 billion Monthly Active Users.
The question is: How can you leverage the integrated and seamless nature of this SUPER APP to promote your business to the Huge China Market and beyond?

Video: How China is Changing Your Internet

Attend this sharing session to discover How You Can Also Grow Your Business via WeChat, with the following Twofold Instant Benefits:
Businessman drawing sketches on wall (5)

WeChat Specialist Since 2013

Learn PROVEN Strategies to kickstart your WeChat branding from experienced WeChat marketing trainer.

Businessman drawing sketches on wall (2)

Exclusive Networking Group

Get connected with a group of like-minded people instantly via WeChat Group.

Who Should Attend

  • Business Enterprises - Seeking to reach out China/ Chinese market.
  • Marketing Professionals - Stand one step ahead of your peers knowing this Chinese social media.
  • Career Changers - Attempting to start an exciting career in a creative and analytical industry.

What You Will Learn


Overview of WeChat App and Its Unique Functions that Facebook & Whatsapp Do Not Have


How to Connect with People Instantly for Networking


How to Build Your Personal Branding


How to Build Your Marketing Strategy


What is WeChat Official Account & WeChat Pay


How Can WeChat Official Account & WeChat Pay Help Your Business



Warren is a seasoned entrepreneur and trainer certified by ACTA and People’s Association specializing in WeChat marketing development in Singapore. He is a founder and CEO of Biz N Consumer Solution Pte Ltd (1999 till present), a Telco service provider meeting customers’ Telco requirements with deep insight in the latest trend and customized solutions.

A major turnaround in his career came in 1997 when he suffered losses due to Asian Financial Crisis. Warren drove himself from a top sales person with Singapore Cable Vision to entrepreneur and so far founded several businesses such as:

  • @WeddingCars.SG and @LimoCars.SG, Singapore’s very first successful online booking platform to rent luxury wedding cars and procure limousine services;
  • Kohii, a Tokyo style café;
  • Kirei Maid Services, a domestic helper placement company targeting Japanese household in Singapore;
  • Welinx Communications, a provider of one-stop solution for Telco system integration and APP development services

Warren has established himself in the field of digital marketing for over 10 years, and his profound engagement in a range of online platforms enabled him to provide practical business approach based on hands-on expertise, not just theory as many conventional teaching methods are based on.

To leverage on the emergence of China as the world’s second largest economy and a growing number of the mainland nationals migrating to Singapore and other ASEAN countries, Warren currently sets his key focus on training and development of WeChat, a powerful social media marketing tool to reach out to the China market.


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